TRADEMARK

Our consultants specialize in trademarks. We assist large and small clients in a wide specter of businesses and industries.

By having a close dialogue with you, our goal is to reach the best possible  strategy for protection of your trademarks in and outside Norway.

Our lawyers have long experience in a broad area. We assist not only in protection strategy but also in connection with, among other things, filing of applications, pre-filing searches, trademark watches, managing of conflicts, enforcement of rights, negotiations, agreements and the management of portfolios. All of this is done in cooperation with our competent IP administrators.

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Trademarks and product names can be of great importance to the business’ market position and competitive ability. They can also represent a considerable value for the business.

Developing and incorporating good trademarks can be time-consuming and costly. Registering a trademark at an early stage is therefore a reasonable insurance of the values created.

Being able to document an exclusive right to a trademark can be crucial in, for example, compilation of an agreement to collaborate, and often the registered trademarks are of great importance to the price achieved by the possible sale of a business.

It is also important to stay informed of others’ registration and use of trademarks. By doing this you can both stop violations of your rights and avoid unnecessary conflict by infringing on others’ rights.

A well thought out trademark strategy is central to insuring the business’ values. It will also save the business from unnecessary costs.

Before choosing a new trademark a search should be carried out to determine whether it collides with the name or trademarks already protected for others.

Acapo will quickly carry out a trademark search to determine whether others have a right to a similar trademark, in Norway and most other countries in the world.

1. Minimum requirements to obtain a valid filing date
   1.1. Applicant’s name, address and type of business.
   1.2. Goods/services to be covered by application, translated into Norwegian.
   1.3. Representation of the trademark (word, script, device).
2. Requirements to complete the filing
   2.1. Power of Attorney. Please note that an electronic copy is sufficient.
3. Convention priority
   3.1. The claim must be included in the application form with a reference to the priority data (country of filing, application number and filing date). Copies of the priority document(s) are normally not required. It is not possible to claim priority after the application is filed.
4.  Classification
   4.1. Goods and services are listed in accordance with the Nice classification system. If necessary, we will classify your local description of the goods/services in accordance with the Norwegian requirements.
   4.2. After filing, the list of goods/services may be amended, provided that it is not thereby extended.
5.  User requirements
   5.1. Registered trademarks should be used within five years from date of registration, to avoid possible cancellation from third parties.
6. Renewals
   6 .1. Registrations are valid for ten years from the  date of registration. Applications for renewals may be filed from one year prior, to 6 months after the expiration date.